STRATEGYEDGE

Leadership

The practitioners
behind the practice.

Every StrategyEdge engagement is led by a founding principal. Not supervised. Not reviewed. Led -- from kick-off to close.

AT

Anirudh Tusnial

Founding Principal — Strategy & Operations

BCG

Anirudh is an ex-BCG strategy and operations consultant with 6+ years of experience across GCC and India. He has led multimillion-dollar engagements in Oil & Gas, Technology, Shipping, and Public Sector — spanning strategy, procurement, operations excellence, and PMO. Recognised with the CIPS Best SRM Initiative in MENA (2025) and BCG's Star Performer Award. Manufacturing Engineer from BITS Pilani. Based in Dubai.

Areas of Focus

  • --Strategy & Operations
  • --Procurement Excellence
  • --PMO & Governance
Full profile
AM

Ankit Mehta

Founding Principal — Finance & Strategy

BCGOliver Wyman

Ankit brings deep expertise in finance strategy and corporate advisory, with a career spanning BCG, Oliver Wyman, J.P. Morgan, and Credit Suisse. He holds an MBA from IIM Calcutta, a Master's in Management from University of St. Gallen (CEMS), and a degree in Chemical Engineering from IIT Delhi. His work spans financial services, strategy, and transformation across global markets. Based in Dubai.

Areas of Focus

  • --Finance Strategy
  • --Business Analytics
  • --Corporate Advisory
Full profile
RB

Ruchika Bhartiya

Founding Principal — Strategy & Execution

BCGBain

Ruchika is a strategy and execution advisor with experience at BCG and Bain & Company across APAC, EMEA, and the Americas. She was a founding team member at TransformationX, leading client engagements while building the firm from zero. Prior to consulting, she drove expansion strategy at Zomato across 500+ cities. MBA from IIM Bangalore; Gold Medalist, University of Delhi.

Areas of Focus

  • --Growth Strategy
  • --Organisational Change
  • --Commercial Excellence
Full profile
BJ

Bhargav Jani

Principal — Finance Transformation

ICAI

Bhargav is a Chartered Accountant (CA – ICAI) with 7+ years of progressive experience in IFRS financial reporting, UAE VAT and Corporate Tax compliance, internal audit, and risk advisory. He has managed end-to-end finance operations and statutory audit closures across consulting and industry environments in the UAE. Based in Dubai.

Areas of Focus

  • --IFRS Reporting
  • --UAE Tax & VAT
  • --Finance Operations
Full profile
SC

Sparsh Choudhary

Principal — Supply Chain & Digital

IIT(ISM)

Sparsh specialises in supply chain management and operations excellence, with 5+ years building simulation and analytical solutions for global businesses. He has developed digital twin solutions for pharmaceutical, steel, and manufacturing clients, delivering measurable cost reductions and operational improvements. B.Tech & M.Tech in Computer Science from IIT (ISM) Dhanbad.

Areas of Focus

  • --Supply Chain Optimisation
  • --Digital Twin & Simulation
  • --Operations Excellence
Full profile